The majority of your revenue comes from your ideal customers. This is great news!
Anyone who has ever worked in a customer relation role will know the joy and sorrow that comes with serving customers. They can make or
Anyone who has ever worked in a customer relation role will know the joy and sorrow that comes with serving customers. They can make or
If you’re not working to get more customers from your existing customers, you’re missing out on a huge pool of revenue that could have a
If you’ve been in business for a while, you know that the people who work for you can be your biggest lifesavers and biggest headaches.
In most cases, exchanges with customers can be rather unpredictable. They can depend on your mood or the time of day, or the type of
Risk reversal increases buyer confidence and encourages completed transactions. A lot of the businesses I work with don’t have a risk reversal strategy, and aren’t
Give yourself and your staff a refresher on sales 101. The selling process is a system that can be taught, developed and continuously improved upon.
Think about the last time you were looking to hire a contractor, or some type of professional for a service. Or, say, the last time
In fact, unless you have some form of measurement system in place, how will you even know if your business is growing or making a
Make sure that your business is set up to reap the most profit from the efforts you have made attracting new, loyal customers. What you
When you buy a product, you want to receive the most for your dollar. The same is true for customer acquisition Generating leads and converting